Sensodyne Sensitivity, Gum & Enamel Toothpaste

Sensodyne Sensitivity Gum & Enamel – triple action, one toothpaste

Introducing NEW Sensodyne Sensitivity, Gum & Enamel Toothpaste

Protect your patients in three ways with NEW Sensodyne, Sensitivity, Gum & Enamel—a daily toothpaste with Triple Action for sensitivity relief, gum protection and enamel strength.

Learn more about the latest innovation from Sensodyne below.

Sensodyne Sensitivity Gum & Enamel – triple action, one toothpaste

Sensodyne Sensitivity Gum & Enamel – triple action, one toothpaste

Sensodyne Sensitivity Gum & Enamel toothpaste helps your patients prioritise three conditions at once:

  • Clinically proven sensitivity relief for sensitive teeth1
  • Significantly reduces bleeding gums in 2 weeks vs. a regular toothpaste*4
  • Strengthens the enamel surface

*with twice daily brushing

Sensodyne mean Schiff score graph

Continued improvement in sensitivity relief over 24 weeks*2

Sensodyne Sensitivity & Gum toothpaste offered continued improvement in relief of dentine hypersensitivity for patients over 24 weeks*2

*Study conducted using 0.454% w/w stannous fluoride toothpaste; measuring Schiff score and DHEQ questionnaire.

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Sensodyne bleeding gums graph

Significantly reduces bleeding gums in 2 weeks*4

Sensodyne Sensitivity & Gum toothpaste significantly reduces bleeding gums in 2 weeks*4

*vs. a regular toothpaste Mean Bleeding Index (BI) score + standard error

Sensitivity toothpaste micro foam technology in use

Clinically proven formulation with micro foam technology

Contains 38 times smaller micro particles* designed to rush in between teeth & along the gumline.

Delivers the active ingredient (stannous fluoride) to the hard-to-reach areas:

  • Interdental
  • Along the gum line

The formula targets and removes plaque bacteria for healthier, firmer gums.

*vs Sensitivity & Gum Mint

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  • 63% greater sensitivity relief

    Sensodyne tooth sensitivity graph

    63% greater sensitivity relief*1

    Sensodyne Sensitivity & Gum toothpaste delivered 63% greater sensitivity relief to patients with dentine hypersensitivity at 8 weeks*1

    *Percentage improvement in Schiff score vs. fluoride-only toothpaste after 8 weeks, test 0.454% w/w stannous fluoride toothpaste vs. control fluoride-only toothpaste. The differences for tactile threshold for test toothpaste compared to fluoride-only toothpaste were 7.5 g after 4 weeks and 27.2 g after 8 weeks in favour of the test product.

  • 40% improvement in gum health

    Sensodyne gum health graph

    40% improvement in gum health*3

    Sensodyne Sensitivity & Gum toothpaste delivered 40% improvement in gum health over 24 weeks*3

    *Percentage improvement in Bleeding Index after 24 weeks, test 0.454% w/w stannous fluoride toothpaste vs. control fluoride-only toothpaste. Study also showed 19% improvement in modified Gingival Index with the test toothpaste vs. control at Week 24 in favour of the test product. Both these measures are indicative of improvements in gum health for the test product compared to control toothpaste.

    Read more

  • Sensodyne Sensitivity, Gum & Enamel: Strengthens the enamel surface

    Sensodyne Sensitivity, Gum & Enamel: Strengthens the enamel surface

    Sensodyne Sensitivity, Gum & Enamel: Strengthens the enamel surface

    Significantly more effective at promoting remineralization in acid softened enamel than placebo4

    More effective than comparator at promoting remineralization in acid softened enamel

  • Specially designed for enamel

    Specially designed for enamel: A low abrasive formula to be gentle on enamel

    Specially designed for enamel: A low abrasive formula to be gentle on enamel

    Sensodyne Sensitivity Gum & Enamel has a low abrasiveness, with test on file values: RDA = 20.01 + 15%6 and REA = 5.71 + 15%7

Three conditions, one specialist toothpaste

Sensodyne Sensitivity, Gum & Enamel toothpaste

Sensodyne Sensitivity, Gum & Enamel (Stannous Fluoride 0.454% w/w & Sodium Fluoride 0.0721% w/w (1450ppm Fluoride))

Triple Action – Rehardens Enamel, Helps restore Gum Health & provides long-lasting Sensitivity protection in 2 weeks.

Formula with MicroFoam gets into hard to reach places in between teeth and along the gumline.

Sensodyne Sensitivity, Gum & Enamel product details

  • Ingredients

    Glycerin, PEG-8, Hydrated Silica, Pentasodium Triphosphate, Aroma, Sodium Lauryl Sulfate, Titanium Dioxide, Carbomer, Stannous Fluoride, Cocamidopropyl Betaine, Sodium Saccharin, Silica, Sodium Fluoride. Contains Stannous Fluoride 0.454% w/w & Sodium Fluoride 0.0721% w/w (1450ppm Fluoride)

  • Directions

    Brush twice a day and not more than three times, minimise swallowing and spit out.

    If irritation occurs, discontinue use. Keep out of reach of children.

    Talk to your dentist or doctor as soon as possible if you experience swelling of the mouth or face.

    Do not use if carton seals are broken.

    Sensitive teeth may indicate an underlying problem that needs prompt care, if symptoms persist or worsen see your dentist.

    Keep out of reach of children.

    Not for use by children under 12 years of age, unless on advice of a dental professional or doctor.

Sensodyne is the No.1 Sensitive Toothpaste Brand.*

*Source: Neilsen Retail Audit Data, July 2021 to June 2022

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